Awara Marketing


What is CRM? CRM stands for Customer Relationship Management (CRM) Microsoft Dynamics CRM is a comprehensive system that gives results in marketing, sales, and customer service. CRM actually allows learning more about customer needs and behaviors thus permitting to develop stronger relationships with customers. CRM consists of numerous technological components, but thinking about CRM primarily in technological terms is a mistake. It is more accurate to see CRM as a process bringing together lots of pieces of information about customers, trends, responsiveness, sales, and marketing in general. CRM is currently the main tool used to build better customer relationships, to get existing clients to buy more, and to gain new customers. The only way to succeed and build a sustainable business is to apply a customer-oriented approach. Microsoft Dynamics © CRM provides the right mix of features and platform flexibility along with strong corporate viability to help ensure long-term success. Implementing CRM with the solution provider, Awara IT Solutions, should pay off in high returns. Using the familiar Microsoft Outlook interface and through tight integration with Microsoft Office tools, Microsoft Dynamics CRM is designed to 'work the way you do'; providing a fast, flexible and affordable system that will help you streamline your business processes, improve efficiency and remain competitive. CRM main benefits Manage contact database and get better understanding of customer needs and interests Work with current customers, target activities, make timely and appropriate offers to increase sales volumes; Plan and forecast sales for appropriate allocation of resources and actions; Control marketing costs: lower costs with current level of activities or more activities with existing cost Control incoming payments: better understanding of receivables and cash flow. Manage work through timesheets allowing to understand work productivity and related income. Also allows correct allocation of time for specific tasks, which is one of the keys to success. Back to top		Microsoft and Awara announces a campaign for CRM, a package of post-crisis business efficiency solutions. Read more here (PDF file)